FeedBear is a small team focused on building a world-class, simple to use service to help companies better understand customer needs, prioritize feature requests and keep their customers engaged in a collaborative space dedicated to improving the company’s products and services.
As people in a product role, so often we make product decisions by either using our gut or our idea of what customers want. Even in a group context, brainstorm meetings can provide a lot of input, but often lead us the wrong way. We can get lucky, or waste a lot of time and money building the wrong thing.
Over the years we've learnt the best source for product ideas is talking to customers, and observing customers as they interact with our product.
Customer interviews are great, and we use them frequently, but there's another, more efficient and effective way to get a constant flow of ideas from customers, be it a reflection of their problems, aspirations, issues with the product.
Opening up a dedicated channel to collect ideas and feedback directly from customers can provide an ongoing stream of product ideas, help reduce support requests, bring order to feature requests and bug reports.
General tools like spreadsheets, Trello boards and Notion can work, but don't work at scale and, critically, rarely offer the opportunity to engage in discussions with customers, dig deeper to the source of the problem. They also miss a way to prioritize requests effectively and don't allow product and support teams to close the loop with customers.
That's why we built FeedBear.
How FeedBear solves the problem
With FeedBear, you can create a community for customers to contribute to product development and stay updated about product changes.
You get a single place to collect all ideas and feedback from customers, users and team members.
You can use simple tools to prioritize feedback and understand what customers really want.
Automatic email updates are sent to customers as ideas make it into the company’s product roadmap, so everyone is in the loop, without effort.
You can be as transparent as you want and share a public roadmap to keep customers up to date on what you're working on.
You can make sure no new feature goes unnoticed with a simple changelog to share updates on the product, new features, bug fixes as they are released.
Letting your customers and community tell you what they need is the best way to build a product that answers a real need and problem, and find product/market fit.
How FeedBear works
You quickly set up your product's page on FeedBear, we call this a project. It literally takes 60 seconds. You can add a custom domain and customize it with your brand, colors and even custom CSS. Start with a free trial.
You share your project's page with customers, link from your website or within your product. You can also embed our widget within your application.
You collect ideas, feature requests and suggestions from customers. Customers can vote and comment, so you get an idea of what is most important for them. You can also post your own feature ideas and validate them with your customers - no more guessing what will work! ;)
You can assign a status to each request or idea e.g. Needs your Opinion, In progress, Done. As you do, you automatically populate a roadmap, that customers can access (if you don't want to, just disable this).
Once you've shipped something, just change the status to "Done" and everyone who interacted with that idea will be notified via email.
Want to add more information and make a proper announcement, then write up a quick post for your Updates tab (i.e. your changelog).