Brainboard Boosts Productivity with FeedBear: A Case Study in Simplicity and Efficiency

Brainboard is the best collaborative solution for cloud visualization and deployment for Cloud architects and DevOps teams. It empowers you to understand each element of your systems, processes, and solutions needed to avoid and fix issues quickly.

Brainboard needed one place to collect and validate ideas, feature requests, and guidance to plan their next quarters. A platform that can help them to scale by increased feature adaption and customer retention.

Brainboard has been using FeedBear for nearly a year now. The team uses FeedBear for collecting feature requests and bug reports. FeedBear works as a central place for BrainBoard's customers and internal team members to stay connected.

So how did FeedBear help Brainboard achieve its goals? Let's find out!

The Story behind BrainBoard.

We asked Stephane to provide a brief overview of Brainboard and its purpose?

My name is Stephane, I am the Growth Product Manager at Brainboard, a solution that helps engineers design & deploy Cloud infrastructures visually and collaboratively without being GitOps/DevOps ninja. In sum, Brainboard was founded by Chafik & Jeremy as visionaries of operating infrastructures from a diagram. They built an ecosystem of features that help empower 10,000+ engineers around the world.

To fully understand the impact of Brainboard, it is important to understand the specific problems and challenges it was designed to address. We asked Stephane to provide details on the pain points Brainboard is addressing and how it is working to solve them.

Brainboard is born out of the paradigm shift happening in the Cloud Computing industry. Do you find yourself gluing Terraform, Git, Vault, Jenkins/GitHub action, Lucidchart... to build and also maintain your cloud infrastructures? And you are also spending a lot of time staying up to date? Chafik have seen these challenges on a massive scale when I was the CTO of Scaleway and I realized that a company can waste a lot of time & money on things that we can automate. Today, when you have to build or troubleshoot a Cloud infrastructure you start with either a whiteboard or a paper to depict how things are connected, then you translate the diagram into code (Terraform?), version it (Yeah IaC), test it, deploy it and...manage its lifecycle. Brainboard saves 75% of your time to design and manage your cloud infrastructure the right way. Besides that it is hard to hire these profiles, if you provide them with the same old tools (screwdrivers and scissors) to build and maintain your production (an airplane) then → Good luck (to them). If you want to remove the dependency of your developers on the cloud infrastructure team. Let’s talk, we may have the solution (combined, we have +25 years of experience in that). We’ve been developing the product for more than 2 years now integrating the feedback our +10,000 users and customers gave us. Here are some of the key features that can help you: You do the work once: you design and Brainboard writes the Terraform code for you. You can import your existing Terraform code and visualize your infrastructure +50 cloud architecture templates ready to be used for Azure, AWS, and GCP (VPC, Kubernetes, landing zones...) Turn your best practices into templates shareable within your team/organization Centralize the management of your cloud assets, people, and expertise Collaborate with your colleagues to manage Cloud infrastructures respecting your Gitflow.

The Problem

We then inquired about the problem Brainboard was trying to solve, which led them to find FeedBear.

Scalability. To be honest, we are keen to grow through our community and FeedBear incorporated well enough our criteria of a public roadmap. We wanted one tool to gather customers’ requests, plan our next quarters and drive adoption and retention. A place to centralize feature requests, quantifying them in order to plan our next quarters. A place to centralize feature releases and bug fixes. Feedbear is meant to bring clarity to all the above!

Why FeedBear?

We asked Stephane what convinced them to choose FeedBear over the other options and if they had considered any other tools before deciding on FeedBear. They had some interesting things to say.

At Brainboard, we do internal benchmarks of tools we used, use, and will use. Obviously, FeedBear was part of our benchmark along with other tools and solutions. We valued simplicity and FeedBear offered it well and much more. Our final choice was very straightforward when we tried each solution.
  • FeedBear was found to fill 95% of our criteria:
  • Simple & easy to set-up
  • Custom code & URL
  • Allow anonymous input
  • Reactive support
  • Complete solution
  • Affordable
  • Scalable In sum, the fact that the Feedbear solution was scalable enough, especially for our early-stage startup we were a year ago. Today, the internal team, investors, and customers have access to the same source of truth.
  • Any Second Thoughts?

    We wanted to know if the team had any doubts or concerns about FeedBear.

    The only doubt worth mentioning was the fact that Feedbear was the too early stage as a product in the market. Their competitors were fancier but Feedbear was simpler and easy to set up. I think the whole set-up was done in an hour and the CSS custom code was quickly figured out. A lot of things were buggy at first log-in but the team was very responsive and reactive to our requests. The CEO was reachable which is generally a sign that stakeholders are on hold with everyday activities, which recomforted the whole Brainboard team.

    How FeedBear helped Brainboard resolve scalability issues?

    We have 3 portals we use with FeedBear:
  • Feature requests allow tracking of new requests coming in from our community. We constantly look at these requests to quickly adapt our quarterly product roadmap and bug report.
  • The public roadmap is perfect to announce what’s coming next in Brainboard to current and future customers. Through that, we were teasing out some of the features coming next and especially measured excitement (with upvotes).
  • Changelog gives us and our leads, customers, or prospects an overview of our recent releases. Naturally, these posts are reposted through our social networks and newsletters.
  • We asked Stephane if his team had any best practices they've learned or come up with when using FeedBear. It's important to know the best ways to get your teams and customers to use the tool.

    One of the best practices I found throughout our ongoing FeedBear experience is to make these pages the source of truth for internal purposes as well as external. Having one source where all your teams, customers, and future customers are key to always bringing real value to the community. Another best practice is to actually measure upvotes for what it is worth. Meaning, prioritizing developments based on anonymous upvotes is a great way to advertise the non-commitment of requesting features. Obviously, this downside means that you might have low-quality upvotes due to random searches and anonymous visitors. The last best practice is to optimize each changelog/feature request for SEO organic search. It helps bring traffic and interest into integration for example. The team at Brainboard uses Feedbear to:
  • Measure new features/integrations interest in the market
  • Prioritize and plan future quarters We drive customers’ traffic to Feedbear through
  • Our monthly newsletter which includes current feature releases (Changelog) and future requests lined up for future quarters (Roadmap)
  • Our website
  • Our social media posts through polls
  • A Message to anyone sitting on the fence right now, wondering to sign up.

    Go for it! Feedbear is flawlessly the best customer feedback manager out there!
  • the team is amazing
  • the product is simple yet customizable
  • the UI is just perfect
  • the pricing is affordable
  • Your customers will love it!
  • It was great to speak with Stephane and hear about his amazing approach to utilizing FeedBear for scalability and relationship building.

    If you’re ready to do the same - you can get set up in minutes and try FeedBear free for 14 days. No credit card is required.

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    The Easy Solution for Customer Feedback

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